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Sterling's Position: Support, With Five Conditions

Oct 15th, 2026

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Why We Back the Direction of the Proposal and What We Attached to that Support

This post is the second in our series examining the SEC's proposed rescission of Rules 611 and 610(e) of Regulation NMS.


Earlier in this series:
Post 1 What the SEC Is Proposing, and the Cost Structure Rule 611 Built LINK HERE


QUICK ANSWER

Sterling Trading Tech supports the direction of the SEC's proposal to rescind Rules 611 and 610(e), but our August 10, 2026 comment letter attaches five conditions: (1) don't assume crossed markets self-correct, (2) pair rescission with principles-based best-execution guidance, (3) allow an adequate, well-sequenced transition, (4) keep federal, exchange, and SRO rules moving in step, and (5) keep Rule 15c3-5 edits purely conforming.



Introduction

A comment letter is how a firm goes on the record. The first post in this series laid out the SEC's proposal to rescind Rules 611 and 610(e) and the cost case behind it. This post is about what we said in response. On August 10, 2026, in a comment letter (https://www.sec.gov/comments/S7-2026-20/s7202620-997559-3142729.pdf) signed by President & CEO Jen Nayar, we told the Commission that we support the proposal, and then spent most of the letter on the conditions that our support depends on.¹ This post walks through that position as a whole; the three posts after it take the conditions in turn.


Does Sterling Trading Tech Support the SEC's Proposal?

Start with the agreement, because it is genuine and specific. We support the proposal's direction and, in particular, its central objective: reducing the cost and complexity burden that Regulation NMS market-structure rules place on the industry: both the barriers that confront new entrants and the ongoing maintenance costs carried by firms already in the market.¹ As our letter puts it, the automation and interconnectivity of the U.S. equity markets have advanced substantially since 2005, and competition and market forces can now perform functions that older, static rules were designed to backstop.

This isn't an abstract endorsement. We build the plumbing: Sterling Trading Tech is a provider of order-management and trading-connectivity technology, and we operate a network connected to more than 100 destinations.¹ When a company that spends its days wiring firms into exchanges says the connectivity premise holds, that is a view from the field rather than from the sidelines, and it is the same view that lets us treat the proposal's cost case as credible rather than merely plausible.

That field-level perspective also shapes how carefully our letter treats the decline in registered broker-dealers. The convenient story would be that the rules drove firms out of business; we deliberately do not tell it. Our letter says only that the decline "has many causes" and is "consistent with" the cumulative regulatory and operational burden the proposal seeks to reduce.¹ The distinction is deliberate, and it matters. Broker-dealer counts and connectivity costs have moved in the same direction over the last decade, but moving together is not the same as one causing the other. The count has fallen for many reasons, and connectivity cost is at most one contributor among them, and one the Commission itself names. A correlation with a credible mechanism behind it is a good reason to act carefully; it is not a license to claim cause, and claiming more than the record supports would have made the letter weaker, not stronger.

What Are Sterling's Five Conditions for Supporting the Rescission?

And then comes the pivot that gives the letter its shape. Supporting the direction of a rule change is not the same as endorsing every way it might be carried out. Removing a rule is a larger act than it sounds, because a rule that has been in force for two decades is rarely doing just one thing: other systems, obligations, and expectations grow up around it and quietly lean on it. Our five conditions are, in essence, a map of what Rule 611 has been holding in place, paired with a request that each of those things be looked after as the rule comes down.

Sterling Trading Tech's position: support for the proposal's direction, subject to five conditions.
Figure 3. Sterling Trading Tech's position: support for the proposal's direction, subject to five conditions.

Figure 3 lays the position out at a glance. Here is what each condition is really asking for; we detail all five, in turn, across the three posts that follow.²

  • Condition 1
    Don't assume crossed markets fix themselves. The proposal leans on the idea that modern routing resolves crossed quotes almost automatically. Our answer is that connectivity and intelligent routing are two different things, and the gap between them matters most in exactly the names where it is least watched.
  • Condition 2
    Pair rescission with principles-based best-execution guidance. . Once the trade-through mandate is gone, the broker-dealer's duty of best execution becomes the safeguard. We ask that any new guidance be principles-based rather than prescriptive, so firms are held to the right outcome without being handed a new rulebook that recreates the very complexity the proposal is trying to shed.
  • Condition 3
    Allow an adequate, well-sequenced transition. Unwinding two decades of routing logic is an operational project, not the flip of a switch. We ask for a transition long enough to do it safely, and for the rescission of Rule 610(e) to be timed together with Rule 611 so that firms are not made to rebuild the same machinery twice.
  • Condition 4
    Don't trade one kind of complexity for another. Rules 611 and 610(e) live partly inside exchange and SRO rulebooks, and alongside protections for related instruments. If the federal rules come down without the surrounding rules moving in step, the result could be an uneven patchwork rather than a clean simplification.
  • Condition 5
    Keep the Rule 15c3-5 edits purely conforming. This is the narrowest condition and, in a sense, the easiest. Pre-trade risk controls have nothing to do with trade-through, and a housekeeping amendment should not accidentally reshape them.

What Do the Five Conditions Have in Common?

Read together, the five conditions share one idea, and it is worth stating plainly because the rest of the series turns on it: removing a rule does not remove the function the rule performed; it relocates that function. Price protection that used to be guaranteed by an intermarket mandate now must be delivered through broker-dealers' order-handling systems and their duty of best execution. Consistency that used to be enforced at the federal level now depends on exchanges and SROs moving in step. Each condition points at one of those landing spots and asks the same question: is it ready to catch what Rule 611 is about to set down?

Closing

We offer all of this, in our letter's own words, "in the spirit of a smooth and well-sequenced transition," not as opposition dressed up as support, but as a builder's checklist for taking the scaffolding down without cracking the walls it stood against.³ The next three posts work through that list. We begin where the market actually touches the rule: the moment a single order meets a single quote.

Next: Why connectivity isn’t the same as intelligent routing, and why best execution becomes the safeguard.

Frequently Asked Questions


  • Does Sterling Trading Tech support the SEC's Reg NMS proposal?
    Yes. Sterling Trading Tech's August 10, 2026 comment letter states support for the proposal's direction and cost-reduction goals, while attaching five conditions intended to ensure a smooth, well-sequenced transition.
  • What are Sterling's five conditions on the Reg NMS proposal?
    The five conditions are: (1) don't assume crossed markets self-correct without measurement, (2) pair rescission with principles-based best-execution guidance, (3) provide an adequate, jointly sequenced transition period, (4) align federal, exchange, and SRO rules so no patchwork forms, and (5) keep Rule 15c3-5 conforming amendments purely conforming.
  • What is the common theme behind Sterling's five conditions?
    Removing a rule doesn't remove the function it performed it relocates that function elsewhere, such as to a broker-dealer's best-execution process or to exchange-level rules. Each condition asks whether that new landing spot is ready.


Footnotes

1. Sterling Trading Tech, Comment on File No. S7-2026-20 (Aug. 10, 2026), Summary of Position and §I (support for the proposal's direction and cost-reduction premise; "connectivity to more than 100 destinations"; broker-dealer decline "has many causes" but "consistent with" the cumulative burden).

2. Id. §§II–VI (the five conditions; addressing Requests for Comment 5, 11, 12, 13, 17, 18, 19, 20, and 31).

3. Id., Conclusion.


Michael Baradas the author

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